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    Key stats

    Updated 10/31/2023

    • Over 23,000 newsletter subscribers (10K added in last 30 days)
      • 45%+ Average Open Rate
      • 3-8%+ Average Click Rate
      • 50% play pickleball at least 2X per week (25% play nearly every day)
      • 60% report an annual household income over $61K (37% over $91K)
    • 141,000+ pageviews per month
    • 3MM+ social accounts reached per month

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