The National Pickleball League® (NPL) has announced it is entering into a partnership with GAMMA Sports, naming them the Official Ball of the NPL in 2024, as well as the Title Partner for the CBS Sports Broadcast of the GAMMA Sports National Pickleball League Championship.
This broadcast originally aired on January 31st, 2024, at 10:30pm ET and will re-air on Friday, March 1 at 1:00pm ET.
A Significant Step Forward
The agreement represents a significant step forward as it is NPL’s most substantial sponsor to date and consolidates its intention to advance the sport of pickleball.
GAMMA Sports received significant exposure during the CBS Sports Broadcast, including 30-second commercial slots, in-program billboards, and live tagline mentions.
This extensive integration goes beyond the Title Partnership, as GAMMA Sports is also designated as the Official Ball for NPL events, with branding featured across NPL-owned platforms. Moreover, the NPL has selected GAMMA Sports as the exclusive Official Ball for Combines and NPL Match Play Weekends throughout the year.
The CHUCK Ball is the only pickleball on the market with a 38-symmetrical hole pattern. Its use will begin at the upcoming NPL Combines in Coconut Creek, FL, and Grapevine, TX, and continue through the season.
“Enhancing The Athlete Experience”
Paul Bamundo, NPL’s Chief Executive Officer, said, “GAMMA Sports shares our passion for innovation and dedication to enhancing the athlete’s experience, and we are excited to welcome them as the Official Ball for NPL events and as the Title Partner for the GAMMA Sports National Pickleball League Championship that just aired on CBS.
“GAMMA Sports is synonymous with our fast-growing sport, and we look forward to collectively advancing this league in 2024 and beyond.”
Executive Vice President of GAMMA Sports Molly Boras said, “We are thrilled to announce our partnership with the National Pickleball League. NPL’s commitment to pickleball aligns perfectly with GAMMA’s key initiative to advance the sport and support players of all abilities.
“Together, we look forward to strengthening our joint mission of growing the sport of pickleball at a rapid rate.”
About The National Pickleball League®
Champions Pro players Rick Witsken, Beth Bellamy, and Michael “Hammer Mike” Chen founded The National Pickleball League in 2022.
It is a nationwide team competition for Champions Division (age 50+) professional pickleball players. It is made up of 12 teams in metropolitan locations in Indianapolis, Austin, Boca Raton, Naples, Denver, Oklahoma City, Houston, Seattle, Kansas City, Columbus, Coachella Valley, and Princeton.
The National Pickleball League, LLC owns National Pickleball League® and is dedicated to expanding the reach of pickleball, fostering community engagement, physical and mental health, and elevating the sport to new heights.
Companies interested in sponsorship opportunities with NPL Pickleball can mail [email protected] for more information or visit the league’s website at nplpickleball.com.
Follow them on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
About GAMMA Sports
GAMMA Sports is a family-owned manufacturer of pickleball and tennis equipment and has over 50 years of experience in racquet sports. The company’s product lineup includes high-performance paddles, balls, grips, and accessories.
