Eight-time tennis Grand Slam winner Andre Agassi is set to kick off the inaugural South Beach Slam powered by Fisker pickleball tournament on Friday, November 17.
Agassi will join forces with the City of Miami Beach for the 3:30 p.m. ribbon-cutting event at 1665 Lenox Ave, Miami Beach, Florida. This ceremony marks a significant announcement positioning Miami Beach and Lincoln Road as central hubs for sports tourism this coming February.
Nike Miami
Nike Miami will also debut a collection of pickleball merchandise available for purchase at their South Florida flagship store on 1035 Lincoln Road throughout the weekend while supplies last.
In collaboration with electric vehicle manufacturer Fisker, the city aims to establish itself as the pickleball capital of South Florida by offering free registration for the first-ever South Beach Slam from November 17 to 19. This amateur doubles tournament will unfold on the renowned Lincoln Road, featuring a total prize pool of $12,000.
“We’re nearly at capacity for the tournament, and our Friday community programming is full with a waitlist just days before this historic inaugural event,” noted Miami Beach City Manager Alina T. Hudak.
Sports-Related Tourism
The rapid growth of sports-related tourism aligns naturally with Miami Beach’s allure—its pristine beaches, luxurious hotels, diverse recreational facilities, and vibrant cultural offerings.
The event owes its success to the generous support of Fisker, the Greater Miami Convention and Visitors Bureau, and the Miami Beach Visitor and Convention Authority. Community programming kicks off on November 17 at 5 p.m. with pickleball lessons and clinics catering to various skill levels. Agassi himself will showcase his pickleball prowess during the festivities.
Participants, regardless of skill level, signing up for the Saturday and Sunday tournaments will be paired with players of similar abilities or can team up with a chosen partner.
Tennis Legend Andre Agassi to Kick Off Inaugural South Beach Slam Pickleball Tournament powered by @FiskerInc
— City of Miami Beach (@MiamiBeachNews) November 14, 2023
— The City of Miami Beach will make a major announcement with the superstar while on site —
Details: https://t.co/MTND9hdQTs pic.twitter.com/rAKVyuQqcB
A $20 fee will apply to registrants but will be reimbursed upon arrival at the venue.
Additionally, players will receive a registration kit, including a custom South Beach Slam tote bag, branded towel, a Joola pickleball, Raw Elements sunscreen, and a 20% discount card with a water bottle, courtesy of Nike Miami, where registration packages will be available.
Exclusive discounts and promotions at select Lincoln Road stores and restaurants like Salt and Straw will also be on offer.
Free Admission
Miami Beach residents and visitors can enjoy tournament spectating for free at the municipal parking lot on 1665 Lenox Ave. The South Beach Slam is proudly sponsored by Fisker Inc., the California-based electric car startup founded by designer Henrik Fisker.
The Loews Miami Beach Hotel, serving as the official host hotel, extends a special promotional rate of $249 per night to participants and attendees (subject to availability).
The Kitchen by Yard House will provide grab-and-go food and beverage options from breakfast to dinner throughout the weekend.
For registration and further details about the tournament, please visit SouthBeachSlam.com.
Agassi is also taking part in Pickleball Slam 2 featuring wife Steffi Graf, all-time tennis great John McEnroe and Maria Sharapova in February at the Hard Rock Live in Seminole, Floria.
