Pickleball England has just announced Skechers as the official footwear sponsor for the highly anticipated 2023 English Open and English Nationals pickleball tournaments.
Tyson McGuffin and Catherine Parenteau
Skechers is no stranger to the pickleball scene. It’s been investing heavily in sponsoring pickleball events, and this latest collaboration is a testament to the sport’s growth and Skechers’ commitment to being a part of the action. Just last year, Skechers made a splash by signing Tyson McGuffin and Catherine Parenteau, two elite pickleball athletes from the United States and Canada. These pros now proudly sport Skechers pickleball footwear and rock Skechers-branded apparel on the court.
Skechers is making waves in the pickleball world on a global scale. It already sponsors the prestigious U.S. Open Pickleball Championships and is associated with various competitions under USA Pickleball, Major League Pickleball, the Association of Pickleball Players (APP) Tour, the Carvana Professional Pickleball Association (PPA) Tour, and the Pickleball Canada National Championship. And now, for good measure, Skechers is adding Pickleball England’s English Open and English Nationals to its impressive roster of global sponsorships.
The Leading Pickleball Footwear Brand
Karen Mitchell, Chair and Co-founding Director of Pickleball England, commented, “We are thrilled to be partnering with Skechers for the English Open and English Nationals. Skechers currently sponsors major elite professional pickleball tours in the United States and Canada, so it’s fantastic to have their support for our biggest events over here. We can’t wait to work together to reach new audiences and help more people fall in love with this incredible sport and Skechers footwear.”
— Pickleball England (@pbEKaren) July 13, 2023
Richard Parker, managing director for Skechers in the U.K. and Ireland, said: “With the launch of Skechers Viper Court in 2022, Skechers has fast become the leading pickleball footwear brand in the United States, and we’re looking to repeat that success in the U.K.
Sponsorships With Every Major Pickleball Tour
“Now, as the sport is rapidly growing in the country, it’s time for players here to experience the advantage of Skechers pickleball footwear designed specifically for comfort and performance on the court. The partnership with Pickleball England illustrates our commitment to the sport and is just one of several steps we are planning to continue supporting the fans who love this game.”
Skechers holds sponsorships with every major pickleball tour and organization in North America, including USA Pickleball, Major League Pickleball, the Association of Pickleball Players (APP) Tour, the Carvana Professional Pickleball Association (PPA) Tour, and the Pickleball Canada National Championship.
Telford And Bolton
Pickleball England’s English Open will be held at Telford International Center in Shropshire, England, from August 3 to 6. The English Nationals will take place from October 26 to 29 at the Bolton Arena in Greater Manchester, England.
We’ve also featured pickleball in the United Kingdom in these other great articles.
Read more about Skechers and how they’re involved in the pickleball market in this article.
