When it comes to pickleball, the paddle you wield can be as much a statement as your gameplay. While the big brands dominate the market, there’s something special about rocking a paddle from a niche brand that adds a unique flair to your game.
Whether you’re looking to express your personality on the court or simply want gear that’s a bit different from the norm, these brands are here to help you stand out.
Let’s dive into some of our favorite under-the-radar paddle brands that offer not just high-quality gear but also a story and style that’s all their own.
1. House
About: Inspired by the hustle and bustle of New York City, House has crafted paddles that blend style, performance, and comfort. Their flagship paddle, the “Bread ‘n Butter” (the green paddle in the images above), features a design that’s as unique as it is functional.
House’s commitment to quality has made them a go-to for players who prioritize both style and performance. Plus, their custom paddle options let you add a personal touch to your game.
Why We Like Them: House isn’t just about paddles—they’re about community. Founder Mark has been sharing the brand’s journey on Instagram, offering behind-the-scenes looks at collaborations with brands like Cheez-It and Black Street Coffee. It’s this blend of creativity and connection that makes House stand out.
Who Will Love This Brand: If you’re a player who loves street style and appreciates a brand with a strong community vibe, House is your perfect match.
2. Bread and Butter Pickleball Co.
About: Bread and Butter Pickleball Co. has a backstory like no other. Founded by Doug Sapusek, a former Marine and street-fighting legend turned pickleball entrepreneur, this brand brings a wild mix of power, control, and finesse to the court.
Their paddles, like “The Filth,” “The Fat Boy,” and “The Shogun,” reflect Doug’s bold personality and commitment to top-tier performance.
Why We Like Them: The stories behind Bread and Butter’s paddles are as epic as their names. Doug’s journey from street brawling to pickleball design is the stuff of legend, and his paddles carry that same bold energy.
Who Will Love This Brand: If you’re drawn to edgy, powerful gear with a story to tell, Bread and Butter Pickleball Co. will resonate with you. It’s perfect for players who want a paddle that’s as fierce as their game.
3. Recess Pickleball
About: Childhood friends Maggie Brown and Grace Moore founded Recess Pickleball to capture the nostalgic fun of playground games. Their paddles and gear are all about bringing joy back to the court with playful designs and a carefree spirit. Think of Recess as a blend of tennis chic with a dash of lighthearted fun.
Why We Like Them: Recess keeps things light and approachable, making pickleball feel like a fun escape rather than a competition. Plus, their collaborations with brands like Reebok and Shake Shack show they know how to mix play with style.
Who Will Love This Brand: If you’re all about fun, stylish gear that doesn’t take itself too seriously, Recess Pickleball is your go-to. It’s for players who love the game but never forget to have fun.
Honorable Mention: Warstic
About: Warstic, originally a baseball bat brand co-founded by musician Jack White, brings a warrior’s mindset to pickleball. Their gear is all about attacking the game with confidence and focus. Warstic’s paddles are designed for players who see the court as a battlefield, where strategy and precision are key.
Why We Like Them: Combining solid, timeless designs with a badass co-founder, Warstic brings a gritty edge to the pickleball world. Their focus on the mental game is as strong as their physical gear.
Who Will Love This Brand: If you see yourself as a focused, strategic player who loves gear with a bit of rock-and-roll attitude, Warstic is calling your name.
These brands may not be the industry giants, but they offer something special—whether it’s a unique story, a strong community vibe, or just some seriously stylish gear. So if you’re looking to stand out on the court, give these paddles a try.
Not only will they help elevate your game, but they’ll also make sure you do it with a bit of flair.
